He wants to believe in Emerald City and has paid for parking there.
I'm all for sewing seeds. Even the most thoroughly programmed retain a couple of functioning synapses of imagination. At some low point, when the doubts start knocking on the door, he may remember where the keys are. Even if he never does, someone else reading who has followed the cult logic this far may stop and think before going any farther.
Let's see: to make it easier for any gullible soul who's following the trail of crumbs, let's list the cult "seduction" progression, how 'bout? I'll see how many I can come up with:
You don't believe everything you read in the paper, do you?
Don't you want a breakthrough?
The critics are hateful, bitter, negative people who blame others for their problems.
You have to experience it yourself.
It's not for everybody.
Your beliefs are what are holding you back.
Just take the good stuff and leave what isn't useful to you.
The person who recommended the program must be a very good friend to want to share something this special with you.
What's the rest of your life worth?
They are just tools -- tools for living. You can use them or not.
Our programs are for the mentally well.
Our programs are for the already successful who just want to add that edge.
"Thinking" is what got you stuck.
You create your own reality.
Take what you get.
To be happy, choose what you got.
Take your checkbook.
There are lots more. Anybody?