Fortunately, whatever cults do, it tends to be culty, so attempts to disrupt the thread just add fuel. Seems to me like Neutrollization!
"neutrollization plays on citizens’ own critical faculties by first drawing them in and then confusing them. It is not about merely pulling the wool over their eyes, and it has little to do with coercion or silencing. Instead, it exploits and twists the
Forum:
"Cults," Sects, and "New Religious Movements"