You are not stupid or a fool.
You are one single intelligent person, up against the mighty forces of mass marketing, used to market and sell a book.
Mass marketing works by hiding itself and conning us into feeling we have agency while massaging our emotions so that we crave, feel scared or excited--and hide the whole process while getting us to think the desire to purchase the book or see the guru is our
freely made decision, while its actually the goal of a marketing strategy aimed at the social networks where we hang out.
How the FUCK did I or anyone else buy into this stuff? He just seemed so honest and innocuous. I would actually watch this guys videos for hours feeling somehow "connected" to him and what he was saying. I felt like I had to buy his next book. Like I was somehow in debt to him for revealing to me the truth.
It wasnt just you. This fellow has marketed himself with persistence and skill for at least the past ten years. His face is everywhere, his book is mentioned everywhere.
(And marketing means massaging the emotions of craving in seekers, which aggravates ego rather than bringing insight to ego.
Its like mixing a medicine (ego transcendence) with something that neutralizes that medicine (marketing that functions by instilling craving)
Any guru who uses marketing is cancelling out his or her stated message, just the way
mixing bleach with color will eradicate the color-or distort it..
Its called brand recognition and marketing.
This 'gets under the skin' into our subliminal awareness which is exactly what the process is designed to facilitate.
The Anticult has repeatedly recommended Cialdini's book on Social Influence.
This stuff is sophisticated as hell and advertising companies HIRE social psychologists to study us, as though we are gerbils.
And because these marketing firm psychologists are working outside of academia they are not bound by the code of ethics that the American Psychological Association requires for research conducted in laboratories and clinics.
They say Edward Bernays "invented the public relations profession in the 1920s and was the first person to take Freud's ideas to manipulate the masses"
This use of psychology has been going on for 90 YEARS. And, its become yet more sophiscated.
So, you were up against something very powerful--and this forum is a great place to learn how to identify these forces and defend your liberty and agency as a human being.
Good spiritual teachers are like gas stations. You plan your trip (say, Yellowstone), go to the gas station to get what you know you need (water, gas, oil check, food, the crapper), then you continue on your trip.
You dont forget Yellowstone and end up camping at the gas station for the rest of your life thinking its the only place that's worthwhile.
But with great PR and other such techniques, thats what happens in too many human potential projects.
Gas stations turn into Destinations.
Edited 3 time(s). Last edit at 10/25/2017 10:49PM by corboy.