Yes, deinitely a cult. Speaking from my own experience as being the part of then a very small innercircle - back in the early 90s.
But it's quite simple... designed for those - mostly women - who have no self-confidence or center. They are conditioned to draw their "life energy from Keith" with quite simple but very effective techniques.
His tactics were almost too simple and
Forum: Large Group Awareness Training, "Human Potential"