Re: Royal Way website, design, search engine optimizing, Pre-Frame
Date: March 01, 2009 02:41PM
Its incredible what Royal Way has done with their website.
Before, as evidenced in this very thread, Royal Way literally tried to block even all benign discussion of Royal Way, never mind trying to suppress all complaints or dissent. They had attempted a complete information blackout.
But that failed.
So they went and hired a web-designer to create a very slick website.
Also, its clear they recently hired a search-engine optimizer, to get the #1 Google ranking for the words Royal Way. You can see how they did that on the title page, by mimicking almost the exact word sequence from this very thread.
Watch to see if they try to get the ranking for...(Royal Way cult).
Some groups do that by burying the word "cult" in various ways on the website title page. Notice they posted the letter where Michael uses the word cult himself.
They even use the word Jacumba, but that is somewhat buried as well.
Notice below, the very very careful PRE-FRAME they do on the letter on cults from Michael that they posted on their website. They literally tell you how you should think about the letter.
They say if you are not in Royal Way, it will seem too complex, or too simplistic! :-) That is called a Double-Bind, they cover both ends.
They then use what might be called a Triple-Bind or Forced-Choice.
1) you are a dummy and don't get it.
2) you are a student of RW
3) you are a follower of Michael, and "get it".
So the only way to "get it" is to "sign up" and become a serious student of Michael. Again, creating confusion is a standard method, they don't want you to trust your own thinking.
Notice how they try to make you think that there is no such thing as a valid critic of Royal Way. You are either a dummy, or a follower. Of course, that is false. There is a 4th option, and that is to be someone who thinks for yourself, and sees exactly what Michael is doing with Royal Way.
They then move into what is called being Artfully Vague.
Basically they say...words are not words, the real meaning is invisible to mere mortals.
Then they tell you to basically self-hypnotize yourself with Michael's letters, and play, dance and "bask in them again and again and again and again".
Why did they write again 4 times? That implies dozens of readings of the same letter.
They know it takes repetition for this stuff to really sink into the mind. Repetition is used in all these groups as well.
So they use pretty transparent methods of induction. Pre-Frame, Double-Binds, Forced-Choice, creating confusion, being Artfully Vague, repetition, repetition, repetition, repetition, trying to reach your "deepest levels".
It would be interesting to see that letter from Michael on homosexuality, as people have a right to know what his views are in that area. Maybe it will also turn up on Wikileaks, or somewhere.
By the sounds of it though, they probably won't post that on the Royal Way website!
That sounds like some sour "divine nectar".
It makes one wonder what "divine nectar" the Royal Way person named "Paprika" who posted in this thread was drinking? Trying to cast a curse of the death of Judas on a critic...that is a pretty foul fountain of divine nectar kool-aid.
[below is a QUOTE of an excerpt, from the pre-frame, for education research and analysis]
"Before reading the letter, you should note the following:
Michael’s words can be taken in three ways. The peripheral listener and the casual reader decide that the words are either too complicated or overly simplistic. The serious student who is committed to clarity and reality sees them as fingers pointing to treasure. A lot of digging is necessary, and the efforts are well rewarded. Finally, those listening with their hearts will realize his words for what they are: expressions of the inexpressible, garments, covers — the best parts trailing behind as streams of energy and light, unseen to the naked eye, communicable only through a connection with the unknown, a connection with the divine. They will play with the words, dance with the words, bask in them again and again and again and again, till the words reach them at their deepest levels, opening their own fountains of divine nectar."
Edited 1 time(s). Last edit at 03/01/2009 02:48PM by The Anticult.