James Ray is running a number of persuasion patterns there, and changing tactics from his Twitter nonsense which has backfired.
When he says "my Gift to you" he is trying to use the Robert Cialdini "Rule of Reciprocity" [
www.culteducation.com]
Of course, its a sham, but it makes his followers feel like they are getting something for free, and then are obligated to give back.
Of course, he also tries to reframe Sedona as an "accident", and say that his company is bankrupt? That means all of his followers and everyone elses money is long gone, and there will be no seminars for all his followers who paid for them, and NO REFUND NO EXCEPTIONS for the cancelled seminars.
Notice he also plans to come back and do more LGAT seminars, after the trial if he gets away with everything.
He uses the old sales technique of saying he is providing VALUE to the customer, which is just a sales technique known for decades. You tell them about the VALUE they are getting, but in fact in this case its a mirage, an illusion.
So James Ray wants to continue his ONE-WAY communication, from Guru to follower on the internet. And in private, some of those folks are going to get hit up for some type of "donation or gift" to pay expenses.
And since it won't be through his company, all of those millions owed to everyone are gone.
When everything falls apart, many Gurus go back to being a sole proprietor for a while. The sad irony is that those who are going to get burned again, are the loyal followers, they always are the ones who pay the price.
Quote
JimmyProfitJames Ray's latest - a video with transcript from RumorRat.com, along with article here:
[
rumorrat.com]
Video transcript, thanks to RumorRat.com:
Hi this is James Ray.
I’m sure you’re well aware that I, the families… in fact everybody who’s been touched or impacted by the tragic accident in Sedona, has been through a lot over the last several months.
You might also be aware that I don’t have a company any longer and so I’m unable to produce live events and to get out and to travel around the country as I once did, at least for the foreseeable future until this issue is brought to some closure.
But what I still have inside of me even yet is a deep desire and a passion to make a difference to provide value to help you in any way I can and I have a wealth of information still inside of me.
And so what I’d like to do… every week… maybe at least once a week, a couple times a week is I’d like to be able to provide that value to you in this way. It’s my gift to you, just to share with you some tools and techniques and insights and knowledge… some ways in which you can deal with challenges in your own life. Some ways in which you can design and really achieve the life you deserve.
And so I’m gonna ask you to join me here, via the internet and we’ll get together on a regular basis. I look forward to it. Thank you for your time. And we’ll talk soon.
Edited 1 time(s). Last edit at 03/23/2010 11:43PM by The Anticult.