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When the predicted earthquake did not destroy California, some students were angry and blamed Mr. Dang. Some did leave to go back to California or Texas etc. Most remained, staying loyal to the Master and believing his prayers and intercessions to God had averted the catastophe.
That is an effective way for someone to identify which members of the group are believe anything die hard loyalists and those who are capable of leaving and cutting ties when the leader's prophecy fails.
This will leave the leader with a smaller, much more obedient group of loyalists.
And True Believers tend to make friends with persons also capable of becoming True Believers.
So if you winnow down your group to a small group of loyalists, precisely because your prophecy has failed and others have walked out on you, the ones remaining will be known to you as obedient, and will be more likely to recruit persons with a similar mental and emotional malleability.
Kind of like football team try outs where the coach identifies who has the aptitude to be selected for the team and who doesnt.
Jeffrey M Masson's parents were disciples of a relatively obscure Theosophist type guru named Paul Brunton.
In the early 1960s Brunton predicted World War III and nuclear annihilation. He went into seclusion and many of his followers sold homes and businesses and moved to south america, because PB predicted it would be spared.
Some lost trust in him when the war did not happen.
Others, to rationalize their sacrifice and avoid the pain of feeling had, ended up believing in Brunton more passionately than ever.
Leon Festinger wrote a classic study of a 1950s UFO group entitled
When Prophecy Fails. He and some graduate students joined the group and observed what happened and how they rationalized it when space aliens failed to appear and rescue them from impending catastrophe.
The suspense was incredible. Festinger and the others were told to remove all metal from thier bodies--watches, rings, etc.
Festinger recalled that at one point he suddenly recalled he had gold fillings in his mouth and silently feared and hoped that the leader would not suddenly think of that and demand on the spot tooth extractions.
Fortunately, this did not happen.
When the saucers failed to appear, the loyalists believed yet more strongly, rather than face the cognitive dissonance of admitting theyd made all their sacrifices for something that did not pan out.